Pixel FX Complete Design and Social Media Relaunch

Pixel FX was looking for a new Retro inspired Look.

When designing for Pixel FX, the creators emphasized their desire to maintain the garage lab vibe while showcasing their cutting-edge products. To capture this spirit, I used retro elements and gaming culture, opting for a classic computer beige with neon accents.

As a startup, Pixel FX had a small team, which meant I was also the sole Marketing/Designer/Production lead. I was responsible for all aspects of design, content creation, social media management, the website, email marketing, and influencer relations. Alongside rendering logos and products in 3D, I also reached out to potential distributors, making it a challenging yet incredibly rewarding experience.

In addition, I took on the role of Community Manager, directly engaging with the community. I produced, directed, and even starred in a direct-style video to announce new products for the Pixel FX line. Through consistent efforts across platforms like YouTube, X (Twitter), Discord, and more, I was able to foster an incredible community.